OUR NEWS


July 12, 2018

Marketing Technology Tactics To Increase Engagement And Attract Attention

This article is written by Kelly Ehlers, Founder and president of Ideas That Evoke, an influencer and social media agency focused […]
July 10, 2018

Alibaba develops AI tool capable of writing 20,000 lines of ad copy per second

Chinese e-commerce giant Alibaba has developed an AI tool (artificial intelligence) capable of producing 20,000 lines of content per second. […]
July 3, 2018

Artificial Intelligence and 21st century marketing

The future of marketing (or Marketing 5.0) is moving from Traditional and Digital to Artificial and Sentient Artificial Intelligence (AI) […]
July 2, 2018

Innovation vs marketing strategy: Which one will keep brands afloat?

Product innovation versus marketing strategy is a dilemma facing many brands as consumer environments become ever more competitive and consumers’ […]
June 30, 2018

Geotargeting Marketing in an Age of Data Control

Geotargeting Marketing in an Age of Data Control: Futuristic, or Just Creepy? There was a time, not too long ago, […]
June 30, 2018

Adidas Originals Surprised Influencers With Personalized Billboards

Taking the influencer relationship outdoors Adidas Originals wanted to work with influencers to hype the launch of its P.O.D. shoe […]
June 28, 2018

Unilever stops working with digital media influencers who buy followers

The call echoes the CPG giant’s similar demand for more transparency in programmatic advertising earlier this year. Unilever isn’t going […]
June 27, 2018

Google retires DoubleClick, AdWords brand names

Alphabet Inc’s Google announced on Wednesday the biggest-ever rebranding of its advertising software, retiring the DoubleClick and AdWords brands to […]
June 26, 2018

How the Instagram Algorithm Works in 2018

Instagram announced its move to an algorithm-based feed in March 2016. Since then, users have been trying to figure out […]
May 31, 2018

A First-of-its-kind Marketers’ Fest to be Organised in Dubai Soon.

Vibe Projects, an avant-garde media company based in the Middle East, on Sunday announced the launch of its flagship event […]

OUR NEWS


July 12, 2018

Marketing Technology Tactics To Increase Engagement And Attract Attention

This article is written by Kelly Ehlers, Founder and president of Ideas That Evoke, an influencer and social media agency focused […]
July 10, 2018

Alibaba develops AI tool capable of writing 20,000 lines of ad copy per second

Chinese e-commerce giant Alibaba has developed an AI tool (artificial intelligence) capable of producing 20,000 lines of content per second. […]
July 3, 2018

Artificial Intelligence and 21st century marketing

The future of marketing (or Marketing 5.0) is moving from Traditional and Digital to Artificial and Sentient Artificial Intelligence (AI) […]
July 2, 2018

Innovation vs marketing strategy: Which one will keep brands afloat?

Product innovation versus marketing strategy is a dilemma facing many brands as consumer environments become ever more competitive and consumers’ […]
June 30, 2018

Geotargeting Marketing in an Age of Data Control

Geotargeting Marketing in an Age of Data Control: Futuristic, or Just Creepy? There was a time, not too long ago, […]
June 30, 2018

Adidas Originals Surprised Influencers With Personalized Billboards

Taking the influencer relationship outdoors Adidas Originals wanted to work with influencers to hype the launch of its P.O.D. shoe […]
June 28, 2018

Unilever stops working with digital media influencers who buy followers

The call echoes the CPG giant’s similar demand for more transparency in programmatic advertising earlier this year. Unilever isn’t going […]
June 27, 2018

Google retires DoubleClick, AdWords brand names

Alphabet Inc’s Google announced on Wednesday the biggest-ever rebranding of its advertising software, retiring the DoubleClick and AdWords brands to […]
June 26, 2018

How the Instagram Algorithm Works in 2018

Instagram announced its move to an algorithm-based feed in March 2016. Since then, users have been trying to figure out […]
May 31, 2018

A First-of-its-kind Marketers’ Fest to be Organised in Dubai Soon.

Vibe Projects, an avant-garde media company based in the Middle East, on Sunday announced the launch of its flagship event […]
Agenda